How to Use “Bookings Aborted” Data in the Pathfndr Backend to Get Sales?
The issue of cart abandonment is rampant and persistent in the world of online purchases. However, the abandonment of bookings in the travel industry margins out all types of online purchases with a high bookings aborted rate. In recent times, customer behavior in the travel industry has been more difficult to track than ever. Especially after the calibration of the travel industry post pandemic-induced slowdown, customer behavior has been more irrational than ever, posing increasing
10 Important Metrics in the Pathfndr Backend and How You Can Use Them
Managing the backend of a travel business website requires going through extensive data collected from website users. This swathe of information needs to be well organized into segments so that it becomes useful for a better travel business analysis. Over time, the data collected and segmented can significantly contribute to creating future business strategies as well as achieving the travel agency’s goals online and in the real business world. When hosting a travel website on
How to Generate Sales Through Referral Programs for Travel Businesses?
As the online presence in the travel space has increased, so has the need to update your travel business via new strategies. One of the novel approaches in today’s market is the system of referrals. A referral programme is a technique where a company finds and contacts consumers who appreciate or adore its brand and requests that they spread the word about them to their friends and family. Sales through referral programs are vital to
How to Create the Right Name for Your Tourism Business?
Choosing the right name for your business can be a challenging but crucial task. A good business name can help to establish your brand, attract customers, and build credibility and trust. However, finding the right name for business is not always easy, and it’s important to carefully consider all the factors that may affect your choice. Some things to consider when choosing a business name include your target audience, the products or services you offer,
A Comprehensive Check-list for Booking Travel Agents
We look forward to a vacation far away on some exotic island or a jungle safari only when the daily chores of everyday life and the crushing deadlines weigh a bit too heavily on our shoulders. For most of us, vacations are a prime time to relax, to forget about booking checklists and to-do lists, and to put emails on hold. As fun, relaxing, and exciting as the idea of vacation seems, planning a vacation
10 Useful Tools To Grow Your Travel Business
Running a business is no piece of cake, and being a travel business owner, you know that could not be more true. From managing customers and keeping up with the market to managing human resources and budgets, running a business can surely be overwhelming. Now one sure can help you with suggestions to ease your stress a little, but does that make your business management any easier? Absolutely not. As a travel agency owner, your