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How to Manage Your Travel Company in Times of Crisis?

One of the bare truths with which travel agents have to function is that a crisis can hit their travel company at any time. We all witnessed what transpired during the Covid-19 pandemic period from early 2020 to the middle of 2021. Widespread panic and loss of life had set a chain reaction that saw […]

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10 Questions To Ask While Choosing A Tour Operator Software For Yourself

Owning and operating a travel company successfully is far more difficult than the naked eye can see. A lot goes on behind the hosting and the organising of tour packages. There is so much one has to put into the enterprise – an entire administration apparatus, swift communication channels, and arduous business-related miscellaneous errands. To […]

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Automation 101 for Travel Agents: How To Do More With Less?

The travel and tourism industry has experienced a big boost in the last few years. Even the doom and lull of the Covid-19 pandemic have not been able to stall the progress of the sector for far too long. That being said, it is a well-known fact that travel companies routinely face a humongous amount […]

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How to Get Organic Leads for Your Travel Business?

While dealing with the proposition of ‘how to get organic leads’, you have to keep in mind that generating organic leads for one’s travel business is not as easy as it may sound. But when you get the hang of it, it would most certainly help your business to grow at a rapid pace. In […]

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SEO Blog Post Checklist for Travel Businesses

Blogs are potent devices to raise awareness around any business, be it in the travel and tourism industry or otherwise. They help travel agencies garner newer clients and audiences. But in order to achieve propulsion and online visibility, your content has to have the right ingredients. This is where this Pathfndr article can help you, […]

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How to Increase Your Email Open Rates for Travel Business Owners?

What if we tell you that out of all forms of marketing email marketing gives back the loftiest return on investment (ROI)? The average return that one gets through email marketing stands at a staggering 36 USD per dollar spent. This figure is clearly very impressive, especially if you are owning a small to mid-level […]

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How to Create Customised Packages for Clients in 5 Minutes?

As someone who is running a travel company, you should master the art of creating customised packages for your customers at a lightning pace. To reach that level of expertise, you need to get your basics of the trade right first. Since it has become common knowledge that more and more customers are shifting towards […]

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How to Use “Bookings Aborted” Data in the Pathfndr Backend to Get Sales?

The issue of cart abandonment is rampant and persistent in the world of online purchases. However, the abandonment of bookings in the travel industry margins out all types of online purchases with a high bookings aborted rate.  In recent times, customer behavior in the travel industry has been more difficult to track than ever. Especially […]

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How to Generate Sales Through Referral Programs for Travel Businesses?

As the online presence in the travel space has increased, so has the need to update your travel business via new strategies. One of the novel approaches in today’s market is the system of referrals.  A referral programme is a technique where a company finds and contacts consumers who appreciate or adore its brand and […]

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How to Create the Right Name for Your Tourism Business?

Choosing the right name for your business can be a challenging but crucial task. A good business name can help to establish your brand, attract customers, and build credibility and trust. However, finding the right name for business is not always easy, and it’s important to carefully consider all the factors that may affect your […]