When you think about sending a message to a close friend, which app do you go for? For more than 70% of smartphone users globally, WhatsApp is the first-choice messaging app. WhatsApp is the most popular messaging app among smartphone users in the present digital landscape by miles. In other words, to most mobile phone […]
Category: Digital Travel
For any travel business in the world, the start of the journey is one of the most fascinating phases. However, to scale your travel business from there, you must go through various challenges and make tough decisions. In fact, scaling is one of the most challenging aspects of the process as they lie in areas […]
When a user searches for a travel agency, Google returns local search results with a list of all the major travel agents. Your business’s chances of climbing higher in the local search results could be improved by claiming and keeping an accurate Google Business Profile. Before understanding how you can optimize a Google business listing […]
Travel agencies were one of the worst-hit industries during the Covid-19 pandemic. Most of this can be attributed to the fact that people were forced to remain inside the confines of their homes, quarantining or otherwise. Therefore, the sudden rise in digital trends in industries can also be accredited to the pandemic. Almost everyone has […]
One thing that’s absolutely crucial in every business is that you should always be open to improvement. Business builds a dynamic environment with the potential to always bring in more customers and be more profitable. The Covid-19 pandemic has shifted the gears in favor of a more modern approach to travel. The tourism industry is […]
Even though social media can be challenging for travel operators, it could undoubtedly be one of the chief instruments through which they expand their business. One of the most attractive features of social media is its ability to set the platform for people to meet one another and find means to connect with each other. […]
Generating high-quality leads is essential for any travel agency to be successful. A higher conversion rate indicates that the marketing and advertising steps you have taken to promote your business worked. However, getting the right kind of audience on board requires getting the potential customers interested in what you have to offer. Here’s the thing. […]
In today’s business world, it’s quite impossible to achieve success without having a clear and smart digital marketing strategy. And when it comes to the travel industry, the importance of SEO and other marketing aspects is much more vital than our imagination. Given today’s internet is filled with millions of online travel agencies, nobody wants […]
In order to build a successful travel agency, one needs to advertise it adequately. Surveys conducted in the travel and tourism sector show that many travel entities do not spend the necessary amount of resources on the advertising front. The surveys also point out that travel companies make the mistake of channelling their marketing strategies […]
Each new season calls for new trends. And because demands and interests keep fluctuating, trends can be overwhelmingly unpredictable. These crowd-pivoting changes are a result of multiple factors. However, one of the major reasons for new trends is new technological advancements, and inevitably, these sensational quests also impact the travel industry. So, as a travel […]